Dubai, United Arab Emirates, Thursday, October 15th 2009
 
 
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Right to left: b) Mr. Talal Omar, Adjudication Manager of Guinness World Records; Mr. Hisham Zuhir, Managing Director of Rainbow Max; c) Mr. Abdul Rahman Zuhir, General Manager of Rainbow Max
 

 

WORLD’S LARGEST SCHOOLBAG

Record Setter Unveiled in Dubai at the Largest Mall in the World

 

Dubai, United Arab Emirates, Thursday, October 15th 2009 [ME NewsWire]:

Lulu Caty, the beautiful animated character with her own cartoon show and range of fashionable products, today set another Guinness World Record archives with the largest schoolbag in the world, which she unveiled at the Dubai mall.

Measuring three meters in height and two in width, the bag was a hit with visiting families who witnessed the historic moment.

Rainbow Max, Lulu Catys Hong Kong registered company, caters to international tastes in school fashion, life style and toys with its immensely popular Lulu Caty line, an aspirational brand for girls. Over the years, Lulu Caty has gained millions of fans and has seen continuous growth in sales.

Hisham Zuhir, Director of Rainbow Max, said: Our determination to help children in education inspired us to create the worlds largest backpack, and for the world record to be held in a world famous city, as it was truly a combined effort between various teams in Hong Kong and other countries. We want to prove that hard work and innovation can help girls reach inspiring heights.

The instant success proved that careful consideration of the new  generations needs and tastes can pay off. Girls love Lulu Caty because her mission is to spread fun and joy, and to cherish the friendships that we so easily take for granted.

 

Lulu Caty has been present for some time in the fashion stationery and toy market, and is now launching a collection of lifestyle products, bags and toys for girls.

After her amazing success on MBC3, she is also set to star in a feature-length movie hit.

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For media enquiries, please contact:

Ghaith Nazzal

JiWin Public Relations

Phone: 971 4 369 2926

Ghaith.nazzal@jiwin.ae

 
 
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